Lucy Hall named as BBC Gardeners’ World Editor

Immediate Media Co has appointed Lucy Hall as editor of BBC Gardeners’ World Magazine, with effect from 1 July 2012.

Hall has been deputy editor of the UK’s market-leading monthly gardening title for nearly ten years and her promotion follows the decision by founding editor Adam Pasco to step down after 22 successful years in the role.

With responsibility for the editorial direction and leadership of BBC Gardeners’ World magazine, Hall will work closely with web editor Daniel Haynes to develop content across multiple platforms. Lucy will report to Dominic Murray, Publishing Director.
Lucy Hall says: “It’s a real honour to become editor of Gardeners’ World Magazine, and to carry on the great work achieved by Adam and the team. So much of gardening is about sharing a passion for plants and the outdoors. So it’s very exciting to be involved in our expanding online and digital formats, which, alongside the printed magazine, are fantastic resources to help gardeners get results and provide a forum for ideas and problem-solving.”

Steven Seaton, Managing Director, London Specialist, Immediate Media Co, said: “I am delighted to have appointed Lucy Hall as the new editor of Gardeners’ World Magazine. Lucy’s passion for gardening and journalism – and her track record of success – means the UK’s leading gardening title is in great hands, with very green fingers.”

In further changes to the editorial team also announced today, David Hurrion, Horticultural Editor, is promoted to Deputy Editor and Ross Bayton, Horticultural Writer, is promoted to Gardening Editor. Adam Pasco will continue to work with the title as Editor at Large.

BBC Gardeners’ World Magazine is published by Immediate Media Co under licence from BBC Worldwide.
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For more information please contact: sarah.williams@immediate.co.uk
Tel: 0208 433 3256

Notes to Editors:
BBC Gardeners’ World Magazine, which launched in 1991, is the biggest selling gardening publication in the UK, with an audited circulation of 216,620 (ABC Jul-Dec 2011). Its website, www.gardenersworld.com reaches over 300,000 unique users per month.

Lucy Hall biography
• Deputy editor, BBC Gardeners’ World Magazine, since 2002
• Freelance writer on music and the arts 2000-2002
• Editor, Classic FM Magazine, 1997-2000
• Deputy Editor, Gardens Illustrated, 1992-96.
• Lucy began her journalism career with Haymarket, working on trade press weeklies.