BBC Wildlife Magazine is the No.1 paid for wildlife magazine. It is a celebration of the natural world and aims to inspire readers with the sheer wonder and beauty of nature and help them understand and appreciate the truly amazing world around . Packed with fascinating and informative features written by experts and illustrated with award-winning photography, BBC Wildlife Magazine and DiscoverWildlife.com are essential reading for anyone with a passion for wildlife.
BBC Wildlife Magazine is published by Immediate Media Company London Limited under licence from BBC Worldwide who help fund new BBC programmes.
BBC Wildlife Magazine has been bringing the wonder and beauty of nature into people’s homes for 50 years.
We share our readers’ passion for wildlife, both close to home and around the world – educating, entertaining and inspiring with our breathtaking photography, compelling stories and fascinating facts.
We investigate the issues affecting wildlife around the world, highlight great conservation initiatives and celebrate the people really making a difference.
So why not join us?
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Advanced Demographics
Brand
Reaching a core audience of mature ABC1’s
Established: 1963
Main Shopper: 60%
Inspired by what they read (index 168)
Twitter: 61.5K
Facebook: 56K
Magazine
Readership: 223K
Circulation: 36K
Actively purchased: 91%
Subscriptions: 72%
Solus Readership: 76%
Market Share: 100% (Paid Wildlife Market)
Average Time Spent Reading: 70 minutes
ABC1’s: 55%
AB’s: 66%
Male: 49%
Female:51%
Online
Average Unique Users: 69K
Average Page Impressions: 152K
Sources
- NRS PADD (Jan – Dec 14)
- TGI GB 2014 Q3
- ABC Jan-Jun 14 (Print + digital)
- GA (May-July 14) montly average
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