eat in, eat out, eat away

A stylish food lifestyle magazine, olive is informed, authoritative, good-looking and witty.  Reflecting the appetites of intelligent, trend-aware food lovers, olive has a mix of imaginative but achievable recipes, restaurant reviews and food-focussed travel. The stunning visuals, sharp writing and well developed sense of humour set olive apart from other food titles

olive is Britain’s brightest food magazine.  More than just a collection of recipes, it’s about sharing the good stuff; cooking for friends, great restaurants and weekends away. Upmarket and glossy, our recipe photography is the best in the market. We’re cost-savvy, too – isn’t it more imaginative to cook shin of beef than sirloin? We direct our readers to the best value, whether cooking at home or seeking character-packed restaurants in the UK or abroad.

Christine Hayes, Editor - olive

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Editorial Contacts

christine_hayes_c
Christine Hayes Editor, olive 020 7150 5274 christine.hayes@immediate.co.uk
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Lulu Grimes Deputy Editor, olive 020 7150 5271 lulu.grimes@immediate.co.uk

Advertise with us

Average Age 46
Reach 202K
#1 AB profile in the paid for food magazine

Advanced Demographics

Food Portfoliio

Part of the largest food portfolio reaching 10.4 million adults

Subscriptions: 231K

Readership: 1.62M

Circulation: 435K

Solus: 785K

Facebook: 150K

Brand

Reaching a core audience of AB Women

Average Age: 46

Reach: 202K

Highest AB profile across the paid for food magazine market

Twitter: 34.8K

Facebook:  Over 10K

Magazine:

Readership: 202K

Circulation: 62.25K 

ABC1′s: 82% (Readership)

AB’s: 60% (Readership)

Women: 74%

Average Age: 46

Subscriptions: 50%

Circulation Market Share: 10%

Average Time Spent Reading: 53 minutes

Actively Purchased: 86%

Solus Readership: 58% read no other paid for food title

Digital

Digital Copies Sold: 5.6K

Sources

  • NRS Jan 13 – Dec 13
  • ABC Jul-Dec 13
  • ABC Jul-Dec 13 (Print + digital)

Advertising Contacts

jason_elson
Jason Elson Advertising Director - Food Portfolio 020 7150 5397 jason.elson@immediate.co.uk
nicola_shubrook_c
Nicola Shubrook Group Head Brand Solutions - Food Portfolio 020 7150 5037 nicola.shubrook@immediate.co.uk

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