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A flat lay of smartphones and tablets on a blue surface displaying various colorful websites and apps, including food recipes, Radio Times, LEGO gaming, and a parenting site.

Infinity skin - slider

Switch between creatives with a smooth reveal

Overview

Infinity skin – slider is an immersive desktop format that allows you to seamlessly transition between two creative backgrounds, creating an engaging reveal experience.  

As you hover across the creative, the slider reveals each background, allowing two visuals to work together within a single execution.

This format is ideal for campaigns built around comparison, transformation or discovery, giving you an active role in exploring the creative.  

For detailed tips and guidance, check out our Infinity skin guide

Examples

Click here to see preview

A mockup of a website with a forest background, Step into the wild text, and multiple Explore more buttons overlaid; webpage content areas are shown as gray boxes.

Deliverables

1: Continuous image background (x2)

Please supply 2 image backgrounds.

  • Dimensions: 2580 x 1440px
  • File type: jpg, png, webp or layered design file (ie. psd)

2: Top/middle/bottom overlays

Additional elements that sit on top of the background image such as the logo, pack shot or button.

  • Number of overlays: 1-3 per side
  • Dimensions: 600 x 450px max*
  • File type: png, webp, svg (transparent background) or layered design file (ie. psd)

*To achieve correct alignment, be sure to export overlays without unused transparent areas. The scale and placement can be configured within the template settings.

3: Top banner

  • Dimensions: 980 x 270px
  • File type: jpg, png, webp or layered design file (ie. psd)

4: Sticky video (optional)

  • Video ratio: 16:9 or 1:1
  • Max video length: 30 seconds (15 recommended)
  • File type: mp4
  • File size: 500mb max
  • Video position options:
    • Top banner: left, centre or right
    • Skin panels: left or right side and positioned top, middle or bottom

Initial file load

  • 1mb (excluding video)

⚠️ Ensure all assets are compressed and optimised before delivery for the best performance – tinypng.com is your friend!

Please note: if you’re running this as part of a full takeover, speak to your sales planner for details on any additional formats required, and see Standard display for individual ad unit specifications

All advertisements are subject to approval prior to the start of the campaign. Immediate Media reserves the right to refuse any advertisements that do not comply with the specifications outlined in this document.