PPC Executive

PPC Executive (up to £31,000 plus commission)

Immediate is home to some of the biggest and most loved consumer brands in the UK, including Radio Times, Good Food and BBC Gardeners World magazine. Our trusted, quality content reaches millions of people a month across digital, print, video, podcasts, apps and live events.

We’re the destination for people looking to get more from the things they love. We’re here to inspire, fuel, encourage and educate.

Whether it’s the big things, or the little things; from reaching fitness goals to savouring good food, cultivating outdoor spaces, or enjoying the latest TV sensation – we help bring our audiences joy!

Immediate Live is the UK’s leading consumer events company. From gardening to dance, food and contemporary art, Immediate Live creates events and experiences that connect and inspire highly engaged communities both digitally and live. Premium, passion-led events run across the UK and Ireland, attracting over 650,000 visitors annually.

About the role

As a data driven PPC Executive, your role will be to take full ownership of our Google Ads campaigns for some of the UK’s most exciting consumer events. This role is all about PPC. Paid search strategy, performance optimisation, and driving real results. While you’ll have the opportunity to shadow or support on paid social campaigns, the core focus is Google Ads and performance marketing.  You’ll be part of a collaborative team, working closely with our Head of Digital and Senior Digital Executive to take full control of PPC strategy and performance.

As a PPC Executive you will;

• Set up, manage, and optimise PPC campaigns across Google Ads

• Build PPC plans that align with business goals

• Manage budgets, bidding strategies, and day-to-day performance

• Write and test ad copy with support from brand marketing teams

• Monitor results and report on performance with clear, actionable insights

• Create campaign dashboards using Looker Studio (Google Data Studio)

• Stay up to date with platform changes and best practices

• Work closely with SEO, web, data, and commercial teams for joined-up campaigns

• Run A/B tests to improve creative and targeting

• Track key metrics (e.g. CPC, ROAS, CTR) using GA4 and Google Ads Manager

• Take ownership of PPC spend, optimising regularly to improve ROI

• Occasionally support with Paid Social (Meta) campaigns

• 1+ years' experience managing PPC Campaigns
• Hands-on knowledge of Google Ads Manager and GA4
• Good understanding of targeting strategies, KPI tracking
• Data-savvy and comfortable building reports
• Some experience managing campaign spends and reporting on performance metrics like CPM, CPC, CPV
• Proactive mindset with a love for testing, learning, and iterating
• Excellent written and verbal communication skills
• Strong copywriting or creative direction skills would be a bonus

• A relaxed working environment with regular socials including a summer festival 

• Supportive well-being initiatives and benefits, talks & workshops, and Mental Health First aiders & Champions 

• 25 days holiday plus a day for your birthday. Our offices will be closed between Christmas and New Year’s which are in addition to your annual entitlement 

• Tailored training and development through both our inhouse learning platform and LinkedIn Learning  

• A progressive and transparent culture focused on your development   

• Flexible / hybrid working plus early finish Fridays  

• Cycle to work scheme 

• Enhanced Family Policies including paternity, adoption and surrogacy leave. We also provide a pregnancy loss, fertility, and carers policy 

• Competitive pension plans and Life Assurance  

• A newly renovated modern office with lots of collaborative spaces 

At Immediate, we pride ourselves on our open, inclusive, collaborative, and dynamic culture that empowers our people to thrive and give their best. We care deeply about our people, our local communities and the impact we have on the environment. Our active Diversity & Inclusion network, comprehensive well-being programs, and clear sustainability strategies reflect this commitment. 

People are at the heart of our business and creating a diverse and inclusive working environment is important to us. Immediate is an equal opportunities employer. We’ll never treat anyone less favourably because of their sex, gender reassignment, pregnancy and maternity, marital/civil partnerships, sexual orientation, race, nationality, ethnic origin, age, religion or belief or disability. We’re also committed to supporting applications from those who are returning to work following a career break, maternity leave or caring responsibilities. 

Immediate is a place you can grow, be supported, and make a difference.