Immediate announces Tamar Riley as Portfolio Managing Director
Monday 16 February 2026
Immediate, home to trusted brands that people love, have appointed Tamar Riley as Portfolio Managing Director. The newly created role will have overall strategic leadership for Immediateโs Food & Wellness, Knowledge and Entertainment portfolios, including market-leading brands Good Food, Radio Times and HistoryExtra, as well as Immediateโs Central Content Strategy function.
Tamar will work alongside Immediateโs brand leadership teams, as well as Immediateโs product, commercial and technology teams, to develop and implement editorial, commercial and audience growth strategies, as well as new product and revenue opportunities.
With over a decade in senior media leadership roles, Tamar joins Immediate from The Standard, where as CEO sheโs strengthened the brandโs core proposition, whilst accelerating its digital evolution, maximising impact for audiences and clients alike.
Prior to that, as Global Managing Director at Refinery29, she helped the digital entertainment business drive reach and revenues across multiple territories, through IP innovation, digital transformation, and strategic content and distribution partnerships. Tamar has also held senior Audience and Content strategy roles at i-D Magazine and Vice Media.
‘Iโm excited to be joining Immediate at a pivotal moment. With its portfolio of powerful, trusted brands and a strong focus on innovation and digital growth, thereโs a clear opportunity to evolve how we engage audiences and create value. Iโm looking forward to shaping whatโs next and driving sustainable growth across the portfolio.’
Tamar Riley, Portfolio Managing Director, Immediate

‘Iโm delighted to welcome Tamar to Immediate. Weโve got ambitious plans to accelerate growth across our portfolio, driving deeper engagement for our brands through new content offers across multiple platforms, growing our subscriptions base and developing new partnerships and commercial opportunities to diversify and grow our revenues. Tamar has a fantastic track record of delivering successful audience, transformation and revenue strategies, alongside a commitment to quality content and weโre really looking forward to her joining the team.’
Sean Cornwell, Immediate CEO

Tamar takes up the role in early March and also joins Immediateโs Leadership Team.

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