Our Mission
We are building a significant, fast-growing, dynamic multi-platform consumer media business that delivers for its consumers, its commercial partners, its people and its shareholders.
Our Strategy
Our strategic focus on high value special interest markets means our business is built around the things that our consumers care about – what they spend their leisure time on and where they invest their money.
By generating deep levels of engagement, we create an environment to market new content and services to a large audience. And we've built an agile technology infrastructure which allows us to evolve at speed.
We reach over 87 million consumers across multiple platforms and a range of specialist markets including Entertainment, Craft, Gardening, Food, Cycling and Science & History.
In today’s rapidly changing landscape, investment in culture and people is an important differentiator. We invest in leadership, development and training to create a culture that allows us to be nimble, collaborative and high energy – so we can take advantage of the significant opportunities we see ahead.
Our Leadership Team
Key Milestones
Our company was created in November 2011, when digital media business Magicalia merged with BBC Magazines and Origin Publishing. Since then we've been redefining the magazine media model, growing rapidly both organically and through acquisitions, and winning lots of awards along the way.
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November 2011
Immediate is created (750 staff, £20m EBITDA)
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November 2011
BBC Good Food Magazine named App of the Year at PPA Digital Awards
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September 2013
BBC Good Food named Digital Magazine of the Year at the PPA Digital Awards
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November 2013
Radio Times 'Vote Dalek' cover named PPA’s Cover of the Century
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November 2013
Lego selects us to publish brands, starting with LEGO Chima
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July 2014
Radio Times’ Discover TV & MadeForMums/Heinz Baby apps win at AOP Awards
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July 2014
We acquire #1 Cycling and Craft portfolios from Future plc
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May 2015
We're named British Media Awards Company of the Year
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April 2016
We announce EBITDA of £37m, as staff numbers pass 1,300
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June 2016
We launch our new creative and content studio, Imagine
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July 2016
Radio Times wins Best Native Campaign at AOP Awards with Netflix
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January 2017
Immediate acquired by Hubert Burda Media
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July 2017
We're named AOP Digital Publisher of the Year
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September 2018
We acquire BBC Good Food, the UK's #1 food media brand
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January 2019
Immediate acquires Upper Street Events Ltd
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May 2019
Immediate acquires River Street Events
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September 2021
Immediate named AOP Digital Consumer Publishing Company of the Year